We've decided to colour our credit text with a white palette and display the majority of them on a black background to emphasise the contrast between death and life, and evil and purity. Some credits will be placed on top of the action in the opening sequence so that the credits are not classified as a title sequence and so that the thought of innocence remains in our audience's thoughts throughout.
At this stage, we were also able to decide on a name for our institution and have concluded it to be Modulus Entertainment.
This name for our company was chosen as the word 'modulus' refers to Young's modulus of physics. This is the ratio of stress (units of pressure) and strain. We made this reference as the conflict between science and religion is mainly represented in the paranormal subgenre of horror. Moreover, as Young's modulus units are of pressure, we feel that this could relate to the pressure being put on the audience to watch the rest of the film after our opening sequence as they are under the stress of not knowing the true story and meaning of what happened in the opening.




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